| Field of Study: | Business, Manag., Mark., and Related Support Services, Other
Marketing/Marketing Management, General
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| Description: | This degree is designed for graduates wishing to start, or further develop, careers in marketing. It explores the principles, theoretical concepts and practice of marketing within the context of business and management and will focus on developing academic and applied skills in Marketing including advertising, brand management and loyalty, customer service, public relations and market research. |